6 Major Trends – How they Affect the Club Industry

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McMahon Group is family-owned and operated and provides strategic and facility planning services for private clubs. We conduct survey research for clubs as well as on issues important to the industry. Our publications provide club leaders with insight into member needs and desires and changes in the industry. We promote the well-being of the club industry and enhance the profession of club management.

Our club specialists provide the information, insight and planning solutions club leaders need to create the ultimate experience for their members and success for their clubs. Our primary goal is to serve our clubs and their leadership by helping to achieve maximum satisfaction for their members. We not only identify the challenges facing clubs, we work with board members and general managers to develop unique solutions. McMahon understands trends in the club industry and has unparalleled experience in every aspect of club life, including an acute understanding of club politics. We can provide objective, unbiased consulting that is essential for achieving club goals. Discovering the issues. Understanding the challenges. Applying proven solutions. Choosing to follow McMahon Group process will position your club for maximum success.

Please contact us us with any questions you may have. We are The Source For Private Club Excellence®

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About Bill McMahon

Vice President

Bill leads the research and planning department at McMahon Group, where he has been instrumental in shaping strategic solutions for private clubs since 1999. Over his 25+ year tenure, he has partnered with hundreds of clubs across the country, helping them navigate complex strategic planning and facility development challenges.

A recognized thought leader in the private club industry, Bill has contributed insights to leading publications including Club Trends, The BoardRoom Magazine, and Club Director. He has been a featured speaker at national conferences and regional chapter meetings, where he shares his expertise on club strategy and best practices.

Bill brings a member’s perspective to his work, having been an active member at Bellerive Country Club, Glen Echo Country Club, and the Missouri Athletic Club—all in St. Louis. His commitment to community extends beyond clubs; he has served on the boards of Cinema St. Louis and the Tennessee Society of St. Louis, where he previously served as President.

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