Chief of Data & Design Innovation
Christian joined McMahon Group in 2015 and assists Clubs and communities with strategic and facility planning. He graduated from Washington University in St. Louis with a Masters of Architecture and Masters of Urban Design. He completed his B.S. in physics from the University of Dallas, where he was social chair and treasurer of the UD Rugby Football Club.
Christian enjoys following technology transfer across industries. An abiding delight in the complexity of creation, both physical and social, provides inspiration for his strategic and design insights.
He enjoys listening to and then synthesizing feedback from Board, Committee and stakeholder meetings into actionable insights in the context of the organization’s leadership priorities. He continues to strengthen his skills in visualizing spatial concepts, outlining financial impacts derived from priorities, and developing strategies. He also built the McMahon Membership Survey database with industry benchmarks derived from over 10 years and 120,000 survey responses representing all Club types. He works closely with Club planners and leadership across all departments to develop innovative services that help our clients in a rapidly changing world.
Posts by Christian Clerc
Energy Self Assessment
Are you keeping up with market expectations for environmental practices and energy management? Take a moment to fill out our self-assessment tool.Read More
Membership Surveys Build Consensus On Most Difficult Club Issues
Clubs are one of the most democratic beasts on earth. A typical club can easily have 1,000 member/spouses each vying…Read More
Creating the Private Club Version of Topgolf
Transforming Your Golf Practice Range What takes a golf practice range and makes it a year-round, night-and-day golf entertainment center? A few little additions do the deed. Add a competitive game, some good food, a little libation and camaraderie among friends, and you have the private club version of Topgolf. In other words, create a…Read More
Incorporating the Topgolf Phenomena into Private Clubs
All we hear about today is the excitement Topgolf is creating in the golf world. In McMahon Group’s recent Pulse Survey completed by almost 350 club managers, 49% said they want to create a Topgolf experience at their club. However, it is important to note that true Topgolf is really much more about entertainment than…Read More