The Town Club Story
A club which embraced the Covid challenge with a total remake to make changes. The Milwaukee neighborhood club was facing a membership struggle, deteriorating facilities, lack of funds for both operations and even small capital projects.
Favorite – And Safe – Place Dining
The covid-19 pandemic layers on another challenge for clubs, but it also presents a tremendous opportunity. Clubs could be one of the first places members are willing to go when economies open – provided they are both safe and favored. This will require well-defined and rigorously enforced safety protocols along with reinvention.
Todays Club Members Want Poolside Dining
Watch this video of Bill McMahon Sr., Chairman of McMahon Group.
Urban Family and City Clubs Are Pointing To Our Future
Just look around your local club world and see what is happening. Many country clubs are struggling while urban, family-focused clubs are prospering. Ever wonder why?
Why Every Club Should Have a Dining Master Plan
One of the biggest challenges in master planning club facilities is differentiating the various dining offerings a golf and country club has to offer.
Dining Success Equates to Club Success
McMahon Group has been surveying club members for over 36 years, and the most challenging aspect facing managers is dining, and the rooms, outdoor areas, and kitchens which provide it.
Taming The Two-Headed Food and Beverage Beast
Food and beverage at clubs is being pulled in two directions. Members are seeking…
Who Says Private Clubs Can’t Have Outstanding Dining?
The old line about club food is always the worst compliment we ever hear: “It is pretty good for a club”. But today, our clubs are achieving great success in their dining programs as is evidenced by what is being served, how it is being served, and the rave reviews we are seeing for clubs such as The Army and…
The Dining Survey
Our survey research has shown that among all types of private clubs, member dining is consistently ranked as the most important club activity to members. Even at traditional golf and country clubs, member dining ranks up there with golf in its importance to members. Our research has also shown that there is a very strong…
“Favorite Place to Dine” & “Third Place to Hang” Drive Member Retention
Members’ Favorite Place to Dine Do your club members think their club should be a “favorite” and “third place” where they, their family and fellow members prefer to dine, socialize and frequently “hang out” during their free time, even when they are not engaged in a sport or recreational activity? Industry statistics say that 91%…