Success
Pools: The Gateway Amenity
The amount of money country clubs spend to rebuild or renovate their pools can be staggering these days. Multimillion dollar projects are common with recent reports of a club in the southeast hitting the $10 million mark. While the budgets might be eye-popping, most of the clubs that have completed their improvement programs will tell…
Read MoreFilling Buckets
The process of developing a Strategic Plan for your club will go through two distinct phases. The initial part of the program will be to establish the club’s vision, or direction for the future. This will be the result of studying your environment through tools like a marketplace and competitive analysis and member survey research,…
Read MoreThe Secret to Club Success
As we look to the future of the private club industry, we see two interconnected issues having the most impact on club success: How clubs are governed How clubs are managed Without effective leadership in both areas, clubs will languish and slowly decline. The days of member waiting lists to join golf and country clubs…
Read MoreKnow Your Members, Know Your Strategy
The amount of change in society is so significant, it is essential that leaders develop an individualized strategy for their club. The starting point for this process is often a comprehensive survey of the members. They are the owners and primary users, so it is important to have a great understanding of their needs and…
Read MoreThe Club of the Future – Major Societal Trends Shaping Clubs
McMahon Group’s four principal club consultants, Bill McMahon, Sr., Frank Vain, Richard Lareau, CCM, CCE and I had the privilege of presenting the Club of the Future program to a standing-room-only crowd at the CMAA World Conference. The everchanging world we live in from the impact of the rising Millennials to the still important Boomers…
Read MoreHow to Assure Your Dining Is a Favorite Place
Time and again though, the root cause of disconnect is that a club’s governance, membership and management all do not have a common understanding of what the promised product should be. As the general manager, responsible for producing a highly desirable member experience they can’t get anywhere else, you’ve just learned that only 24% of…
Read MoreDedicated Leadership Provides Winning Solution for New Clubhouse – The Newport Harbor Yacht Club Success Story
One thing we see up-close in our practice is how much time and energy volunteer leaders are willing to dedicate to improving their club. They are, most often, very busy people with full professional and social calendars; yet, they somehow find a way to make room in their schedule to pay back the club for…
Read MoreSurveys & Strategic Plans Go Hand-in-Hand in Driving Success
The strategic planning process for any club should be a major event for any board undertaking it. Club strategic planning should never be done by anyone other than the board itself and the general manager as a partnership. This planning should be a joint effort to truly understand what a club’s true mission of service…
Read MoreReinvesting in Club Facilities Revitalizes Entire Community – The Plantation at Ponte Vedra Beach Success Story
The obvious something was reinvesting in the Club’s facilities. Back in 2014, the leadership and management of this 579-home residential Community on the coast of the Atlantic Ocean knew something had to be done to bring new life to their Community. The obvious something was reinvesting in the Club’s facilities. While they had a good…
Read MoreValue Your Values
When developing their Strategic Plans, most club leaders quickly tune into the process of developing their Mission and Vision. It is a long recognized part of the direction-setting process and generally gets the thoughtful attention that it deserves. Ok, some directors still have to be pulled kicking and screaming into the discussion, but that is…
Read More5 Essential Steps for Successful Club Facility Programs
Our new 5 Essential Steps for Planning & Approving Successful Club Facility Programs is a handy and effective resource for any manager and/or board member Whether you are just starting out or well into the process, our new 5 Essential Steps for Planning & Approving Successful Club Facility Programs is a handy and effective resource…
Read MoreUsing Membership Input to Drive Club Success
No matter what mountain a club has to climb when improving operations, governance, membership growth or facility improvements, it must always start by involving its members in the process. They are the customers and the owners of the club. If we know what they want beforehand, it is infinitely easier to give it to them.…
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