Club Trends Webinar – Special Times for Specialty Clubs
In this free webcast on September 22nd, we explored the trends shaping city, yacht and other specialty clubs that clubs of all types can learn from. Based on the Summer 2026 issue of Club Trends, industry experts examined changing demographics, work and family patterns, new membership models and evolving member expectations, along with workforce challenges, long-range facility planning, operational resiliency and new survey findings. Moderated by National Club Association President & CEO Joe Trauger, presentations included:
- Macro View: The Expanding Membership Economy. Phil Mike, Communications Director, National Club Association
- City Clubs Adapt to a Changing Scene. Frank Vain, Chairman, McMahon Group
- Steering Yacht Clubs to Sustained Success. Scott B. Fairbairn, CCM, CCE, Vice President, Club Consulting, McMahon Group
- Waterfront Planning and Resiliency: Preparing for an Extended Voyage. Scott B. Fairbairn, CCM, CCE,
- New Pulse Survey Results: Positions of Strength, but Heavy Lifting Remains. Scott B. Fairbairn, CCM, CCE,
- How Managing and Staffing Private Clubs Has Changed. Michael G. Smith, CCM, CCE, ECM, Search & Consulting Executive, KOPPLIN KUEBLER & WALLACE
About Bryan Beckmann
Marketing and Creative Director
Bryan has been in the marketing and graphic design field for over 25 years and directs all creative development for the McMahon marketing department. He creates graphic material for facility project presentations, club booklets, videos and spearheads the development of the McMahon Report®. While managing McMahon’s websites, he also creates artwork for publications and creates and distributes e-newsletters.
Bryan graduated with honors in 2004 from the University of Missouri St. Louis with a bachelors degree in marketing and graphic design.
Bryan has 3 beautiful children with his lovely wife Angela – Cydney, Mason and Hannah. Being an active person he likes to spend most of his leisure time outdoors fishing, hunting, golfing and riding ATV’s. He is a former athlete and also a sports fanatic, which is why he loves being deeply involved in many of his children’s activities.