New Thinking in Facilities: Recap of CMAA World Conference
The attitudes and discussions coming from the 91st CMAA World Conference in San Francisco were very positive. The best in many years. Club leaders are looking for new ways to enhance the member experience to remain relevant in their marketplace. They are looking to develop innovative programs and provide facilities to attract the next generation.…
Read MoreTrend Five: Going for the Green Has New Meaning at Clubs
The green movement is sometimes dismissed as a politically-motivated effort to alter our lifestyles and curtail our freedoms; but, the fact is that many of its key elements play well with club members. For example, golfers and boaters appreciate natural beauty. It is synonymous with their pursuits, and their clubs have proven to be quite…
Read MoreGoing from “Good to Great” & Great to Exceptional”
Good things are happening at private clubs today as boards and general managers are partnering to achieve club success. The proof is the many very satisfied members we are finding in today’s clubs. The positive results coming from high membership satisfaction are strong membership retention and new member attraction. Based on the last five years…
Read MoreTop 10 Reasons to Consider a Membership Survey
Receiving timely feedback from members is an essential component of a successful club. Whether it’s been two or 20 years since your last survey, here are the top 10 reasons why it may be time to survey your members again: Determine Member Satisfaction: Get a report card, department by department, on all aspects of the…
Read MoreNew Trends in Club Dining: When is Old New Again?
Early man, 350,000 years ago, discovered that meat cooked over a fire and eaten while hot was far more enjoyable than meat eaten cold and raw: so began the evolution of the art and enjoyment of dining. The true beginning of the renaissance of the art in dining is attributed to King Henry II of…
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