Resources
Cherokee Country Club: Turning the Flywheel of Success
As a result of the improvements that Cherokee has made over the past decade, the Club has a larger membership and more use than at any time in its history.
Strategic Planning Comes in Many Packages, But It Must Start With a Comprehensive Plan!
Clubs that do not strategic plan and get with the times will have declining memberships, poor facilities, low initiation fees and crisis management problems.
Rockaway Hunting Club – One of the Oldest Country Clubs in the Nation Builds Its First Swimming Pool!
For 146 years the club at its seaside location had water everywhere, but few places to swim. No longer!
2023 ECM National Club Conference Panel
The wide-ranging discussion included the ECM winners’ comments and thoughts on subject areas that included lessons learned from their own personal mentors and how they strive to now be effective mentors themselves
How Can a Club Attract Millennials?
In this video, Frank Vain, President of McMahon Group, tells us how a club can attract millennials. Which facilities and what programs will work to grow younger membership.
Strategic Planning For Your Club is Not an Option, It is a Necessity
Today, memberships cross all social, religious, racial and economic lines. In effect, there is a club for everyone as our society becomes more diverse and unified.
Why Master Planning Must Precede Any Actual Club Improvement Programs
There is little thought of master planning for the entire club. The classic mistake for clubs in expanding and adding both indoor and outdoor dining capacity and doing nothing for the kitchen.
Member Surveys – Why Should a Club Survey its Members?
In this video, Frank Vain, President of McMahon Group, tells us why it is in the best interest of the Club to survey its members regularly, and how management can gain valuable insight.
Strategic Planning: How a Club Can Determine the Top Areas of Focus
In this video, Frank Vain, President of McMahon Group, explains how researching members can guide you to the areas your club may need to focus on.