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McMahon Report® Archives
This story of LuLu shows how important it is to develop clarity about how to position your club in your market area and to design the facilities to support that vision.
This first step in strategic planning starts the process right by consensus building with everyone working on the plan. It gets the Board and Manager focused and much more productive, and it is the simplest of surveys to do.
Carmel Country Club in Charlotte is a best-in-class example of net worth growth over the last 20 years. Working steadily from a strategic plan, the Club has invested in all areas of the member experience