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McMahon Report® Archives

July 2022

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February 2020

Year-Round Club Opportunities – The Holy Grail for Country Club Success

In country club after country club and even for golf clubs, the next generation of members want more than a seasonal club offering. Clubs have an entire staff they pay all year, so the fixed costs of offering more than the outdoor, seasonal offerings of golf, tennis and swimming can be reasonably expanded with very little additional cost.

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Top 10 Reasons to Consider a Membership Survey

Receiving timely feedback from members is an essential component of a successful club.  Whether it’s been 2 or 20 years since your last survey, reasons why it may be time to survey your members again…

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Strategic Planning Refresher – A Road Map to Success For Your Club

At the start of 2020, Athens Country Club (ACC) embarked on an ambitious $8 million remodeling project that reflected the club’s mission statement to “continually provide members and their families a superior club experience…”

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2022 - December Cover

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