Resources

Incorporating the Topgolf Phenomena into Private Clubs

All we hear about today is the excitement Topgolf is creating in the golf world. In McMahon Group’s recent Pulse Survey completed by almost 350 club managers, 49% said they want to create a Topgolf…

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Not All Membership Surveys Are Equal A McMahon Group Survey vs. an In-House Survey

Recently, we have seen an increase in clubs conducting in-house member surveys. This is due to the availability of survey tools online and embedded in club software. When McMahon Group begins a survey assignment, the…

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Belle Meade Country Club Replaces 53-Year-Old Turf Care Center

From concept to completion, nearly five years have passed; but, through the determination and perseverance of Golf Course Superintendent, Doug Ward, and flag bearers from the Green Committee and Board of Directors, the finished Turf…

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Strategic Planning Enables “Favorite Place Status”

Legends Golf & Country Club in Fort Myers, Florida is a private, gated and bundled country club community of 1,291 residences. Led by General Manager/COO Ranae Frazier, CHAE, CAM and Club President Mike Gordon, in…

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Pools: The Gateway Amenity

The amount of money country clubs spend to rebuild or renovate their pools can be staggering these days. Multimillion dollar projects are common with recent reports of a club in the southeast hitting the $10…

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McMahon On-Call

At our recent strategic planning session for the firm (yes, we do annual strategic planning at McMahon Group), the suggestion was made that we should be offering some type of ongoing advisory service to club…

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Filling Buckets

The process of developing a Strategic Plan for your club will go through two distinct phases. The initial part of the program will be to establish the club’s vision, or direction for the future. This…

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Where to Dine? The Importance of Factors in the Decision Process

When dining out for the evening, what drives the decision process on where to go? Over the past year, McMahon Group surveyed over 2,200 private club members across the country to understand this thought process….

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The Secret to Club Success

As we look to the future of the private club industry, we see two interconnected issues having the most impact on club success: How clubs are governed How clubs are managed Without effective leadership in…

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