Resources

Using Membership Input to Drive Club Success

No matter what mountain a club has to climb when improving operations, governance, membership growth or facility improvements, it must always start by involving its members in the process. They are the customers and the…

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All About That “WOW”

A great social experience can happen anywhere: in a garage, backroom or backyard. Not because of the place or its surroundings, but because of the people, their interactions and experiences with one another that create…

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Holistic View to Gated Community Revitalization

One of the biggest challenges facing gated residential communities today is outdated housing stock. Many of these communities were built at least 30 years ago; and, when their members age in place, they let their…

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Dramatic Increase in “Very Satisfied” Club Members Over Last Five Years

All types of businesses are always looking for ways to improve satisfaction among customers, whether it’s a hotel chain or the fast food joint down the street. Time and time again, we have found that…

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Planning Realities & Realistic Planning

Frank Vain During a recent on-boarding process for a new client, they made their Strategic Plan available to us. They boasted about the work prior to our engagement, and we were excited to look at it. I must admit…

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Your Club Must Achieve “Favorite Place Status”

With threats of more and more high-end public fee golf courses, quality Life Time Fitness Centers and trendy chef owned restaurants dotting our communities, it’s necessary to ensure that your club is one of your members’ favorite places…

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How “Third Places” Drive Club Success

In building on Ray Oldenburg’s premise that nothing beats a good “third place” for fostering friendships and meaningful human interactions, we must make each of our clubs “great third places”. That is, if our clubs are to reach their full potential. In…

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Implementing a Facility Planning Process

An essential part of a club manager’s responsibilities is maintaining attractive and efficient facilities. An essential part of a club manager’s responsibilities is maintaining attractive and efficient facilities. Whether front or back of house deficiencies, a…

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Who’s Doing What?

Experience trumps theory and what works in one industry does not in another, even if both appear similar in the face. You learn a lot over the years. Notably, experience trumps theory and what works in one industry does not…

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