Why Benchmarking is Important in a Member Survey

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McMahon Group is family-owned and operated and provides strategic and facility planning services for private clubs. We conduct survey research for clubs as well as on issues important to the industry. Our publications provide club leaders with insight into member needs and desires and changes in the industry. We promote the well-being of the club industry and enhance the profession of club management.

Our club specialists provide the information, insight and planning solutions club leaders need to create the ultimate experience for their members and success for their clubs. Our primary goal is to serve our clubs and their leadership by helping to achieve maximum satisfaction for their members. We not only identify the challenges facing clubs, we work with board members and general managers to develop unique solutions. McMahon understands trends in the club industry and has unparalleled experience in every aspect of club life, including an acute understanding of club politics. We can provide objective, unbiased consulting that is essential for achieving club goals. Discovering the issues. Understanding the challenges. Applying proven solutions. Choosing to follow McMahon Group process will position your club for maximum success.

Please contact us us with any questions you may have. We are The Source For Private Club Excellence®

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About Frank Vain

President

Mr. Vain provides consulting and planning services to private clubs throughout North America and Asia. Through use of specialized services including membership surveys, strategic planning, operational analysis and facility long range planning, Frank assists clubs in developing individualized strategies for their unique situations.

Mr. Vain joined McMahon Group in 1988 and has more than forty years of experience in the management and development of hospitality properties including private clubs, athletic clubs, resorts and restaurants. Frank is a Past President of The Country Club of St. Albans, an 800-member, 36-hole country club located in Missouri and he is the former owner of Concord Sports Club, a 1,700-member family athletic club in St. Louis. Frank was elected to the Board of the National Club Association in 2011 and served as Chairman in 2018-19.

Mr. Vain is a native of Philadelphia and a graduate of Franklin & Marshall College, Lancaster, Pennsylvania. He is a featured speaker at the annual Club Managers Association of America World Conference, National Club Association National and Regional Conferences, Major Golf Associations and at regional chapter meetings of club managers and leaders.

He has written numerous articles that have been published in Club ManagementClub Director andBoardRoom magazines. Frank was named the Gary Player Club Educator of the Year for 2012 and 2015 by BoardRoom magazine. He is the co-author of McMahon’s Club Trends®, a recognized industry benchmark on the trends and issues affecting private clubs.

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